THINK BOLDLY: MARSHBERRY LAUNCHES TRANSFORMATIONAL CONNECT PLATFORM

Exclusively offered to firms participating in MarshBerry’s Connect Peer Exchange Network, organizations can plug into the MarshBerry Connect Platform (“Platform”) to amplify and access resources and capabilities designed to differentiate their value proposition to clients and carrier partners. 

“We have intentionally created a new category of business relationship amongst our members and trading partners, believing in the emerging new ecosystem of insurance distribution. It is highly unlikely any one firm or carrier can transform it alone,” said David Soforenko, Executive Vice President at MarshBerry.  “If agencies or brokerages truly want to drive change locally, regionally, even globally, a Broker Transformation Platform like ours offers the means and thought leadership to effectuate this objective,” he continued.

A key component to the Platform is its high-quality, real time business intelligence for purposeful empowerment. Here, Platform members access an ecosystem where mutually sustainable value is built (alongside partners) and compelling, shared outcomes are distributed to a member’s end-client, so all participants in the value chain benefit.

In tandem with MarshBerry’s proprietary database, Perspectives for High Performance, all Platform members gain direct, independent access to Vertafore/RiskMatch’s performance dashboard.  This enables Platform members to not just visualize but drive:

• Growth, benchmarking, upselling, cross-selling and output
• Deeper, stronger carrier partnerships within the insurance marketplace

Equally important, a key focal point of the Platform is to optimize and share finite resources possessed (or desired) by members in a format and forum consumable by the members.  This desire and willingness to work together, to optimize resources ultimately benefits all parties in the sales paradigm: insured, insurer and broker. Work groups within the Platform will primarily focus on:

• Engaging leaders in practice groups and programming to drive best-in-class deliverables and services
• Aligning vetted Strategic Partners with our membership to provide unique access, special support, and exclusive offerings to Connect Peer Exchange Network and Platform members

“The launch of MarshBerry’s Connect Platform has been over a year in the making.  Thanks to the leadership of David, we’ve created an opportunity for our membership to take action on growth, partner with like-minded firms and seize market opportunities now – not tomorrow,” said John Wepler, Chairman and CEO of MarshBerry.

Because Connect Members are primarily firms focused on organic growth, another differentiator of the Platform surrounds its efforts to create a broader, actionable value proposition capable of impacting the customer experience. 

“Collaborating with thought leaders throughout the industry in an effort to transform the customer experience is both exciting and attainable,” said Soforenko.  He continued, “As an industry, we need to stop building fences and start building more bridges if we truly want to meet our end-customers’ requirements and needs.” 

Connect Platform Members

Vital to launching the Platform was the investment from our Platform Members.  “Firms in at the ground floor have helped build an infrastructure and toolbox of offerings – including data intelligence, work groups, and access to MarshBerry products and services,” said Soforenko.  “They’re not just thinking differently, they are thinking boldly as well.”  As of April 1, 2019, Platform members include (listed by geographic regions):

Strategic Partners

Also key to launching the Platform was the investment by our Strategic Partners.  These firms are not only investing in the Platform – but they’re investing in the success of our membership.  As of April 1, 2019, our Strategic Partners include:

Vertafore, Inc., RiskMatch, Indio Technologies, Inc., FIRST Insurance Funding, Patra Corp, and ThinkHR are involved with the Connect Platform but are not affiliates of Marsh, Berry & Company. Inc.